Radio vs. Other Media In Southern California

AM/FM Radio Remains Audio Service Used By Most Americans

Los Angeles Listens to Radio

Los Angeles Hispanics Listen to Radio

Inland Empire Listens to Radio

San Diego Listens to Radio

Oxnard/Ventura Listens to Radio

Palm Springs Listens to Radio

Radio ReachesáMoreáPeopleá- Los Angeles Metro

Radio ReachesáMore Peopleá- Oxnard/Thousand Oaks/Ventura

Radio ReachesáMore Peopleá- Riverside/San Bernardino Metro

Radio ReachesáMore Peopleá- San Diego Metro

Radio vs. Satellite & Pandora - Los Angeles Metro

Radio vs. Satellite & Pandora - Oxnard/Ventura CBSA

Radio vs. Satellite & Pandora - Riverside/San Bernardino Metro

Radio vs. Satelliteá& Pandora - San Diego Metro



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Combined TV + Radio Builds Reach among advertiser-preferred demo of 18-49 year olds

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