Nielsen has just releases its Time Spent Listening Radio Report which compares Q2 2015 vs. Q2 2016 TSL trends and the news for Radio is VERY GOOD.
TSL has increased for all demos and all ethnic groups. The SCBA has condensed this data into an easy to resend 2 slide format for all clients and agencies.
SCBA Flash Research is designed to be quick and to the point, leaving a factual and positive impression with clients for AM/FM Radio. See all the latest SCBA Flash Research topics at www.scba.com today!