Bobbi Blair, who worked for many years as Senior VP/Media for the Walt Disney Studios passed away Monday, January 11 of brain cancer. She died at home with her friend Joan Baker at her side. She was 66 years old. Bobbi also worked at J Walter Thompson, and helped bring regional buying for tv to Los Angeles from New York in the early 70s. She also worked as a seller in tv and radio at KFAC in Los Angeles, and worked in the media department of what is now RPA prior to working at Disney. She was once named one of the most important women executives in entertainment by Variety in the 90s.  Bobbi was extremely active in the AIEF and helped support it in many ways.

If Bobbi had anything dear to her, it was the AIEF. She insisted there be no memorial service, and that anyone who wanted in any way to remember her please make a donation to AIEF • 11700 National Blvd., Suite L #230 • Los Angeles, CA 90064.