iHeartMedia San Diego’s seven radio stations participated in the First Annual iHeart Rady Children’s Give A Thon in partnership with Rady Children’s Hospital - San Diego on December 12 and 13, 2018. KGB-FM; KHTS-FM; KIOZ-FM: KLSD-AM; KMYI-FM; KOGO-AM; and KSSX-FM broadcasted live from the hospital each day of the Give A Thon between 6:00 a.m. to 7:00 p.m.
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The Southern California Broadcasters Association (SCBA) has published its extensive SCBA Quarterly Market Guidance Report for the first quarter of 2019 for its Southern California member Radio stations, clients, advertising agencies, media buying services, PR firms, and the press.
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Radio and TV/cable advertisers have even better intentions for increasing their spend, with about half planning to up their ad allocation in the new year.
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In a major break-through toward getting broadcast Radio on the media plans for more large national marketers, Nielsen is making Radio a media type available within its national cross-media planning tool.
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The Southern California Broadcasters Association has released its most comprehensive and exclusive automotive research study to date entitled, “The Real Value of Southern California Radio to the Automotive Industry”
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SCBA Career Opportunity of the week. This open position is one of many quality Radio jobs available now in Southern California. Please visit the Career Opportunities tab at www.scba.com for our complete member job postings.
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The Southern California Broadcasters Association (SCBA) has published its extensive SCBA Quarterly Market Guidance Report for the first quarter of 2019 for its Southern California member Radio stations, clients, advertising agencies, media buying services, PR firms, and the press.
continue reading
Radio and TV/cable advertisers have even better intentions for increasing their spend, with about half planning to up their ad allocation in the new year.
...continue reading
The Southern California Broadcasters Association has released its most comprehensive and exclusive automotive research study to date entitled, “The Real Value of Southern California Radio to the Automotive Industry”
...continue reading
The Southern California Broadcasters Association (SCBA) has published its extensive SCBA Quarterly Market Guidance Report for the first quarter of 2019 for its Southern California member Radio stations, clients, advertising agencies, media buying services, PR firms, and the press.
...continue reading
This series can be edited and sent to any of your clients that are heavily invested in non-radio digital platforms. This latest edition is part of an ongoing series called the SCBA Digital Information Series and provides easy to understand and brief information on digital platforms.
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